Saturday, 10 July 2010 by Mandevu
A couple of years ago, my hometown paper published a story which caught my eye...
They told the story of the reverse engineering of KFC's secret fried chicken recipe by Ron Douglas (pictured above, and below on YouTube). Committed to cracking the KFC code and re-creating his favorite chain restaurant dishes in his home, Douglas had quit his job as a finance manager on Wall Street in order to devote all of his energy to his quest. He now runs a website for folks who do the same thing and sells cookbooks full of recipes so you can join in the fun.
This is interesting. I both self-identify as, and follow food media targeted at, the sort who appreciates DIY and some reified notion of authenticity. Generally, I eschew chain restaurants preferring instead independently-owned businesses. And here is a whole community (check out the forum) devoted to folks who are doing the same thing (DIY, authenticity) but with an eye towards franchises. Neat!
For another fun take on franchise food, check out the food stylings of Fancy Fast Food too!